If you’re a complete newcomer to live video streaming and you’ve never streamed a video before in your life, then you might find it somewhat nerve wracking going in front of a camera. This can be a very scary feeling as you’re going to be exposed and live on the feed and the whole process […]
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Let’s say you have decided to use whiteboard videos to market your product. You probably have done your research. You probably have arrived at this conclusion by reverse engineering your competitors. After extensively studying your competitors and seeing what kind of videos they produce, you have arrived at the conclusion that whiteboard videos is the […]
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There are many ways you can connect with your target customers through video. In fact, when you look at your competitorÕs videos, it seems that there are so many variations out there. It seems that there are just too many and, at some point or other, it feels like there’s really no one way to […]
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One of the most potent forms of punishment I ever inflicted on myself involved a time when I intentionally sought out and searched for all the marketing videos on YouTube. Believe me, it was an endurance. I was basically whipping myself going through all that stuff. I don’t mean this as a joke, and I’m […]
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The heart and soul of marketing video are not the typical belts and whistles that see in such a video. It’s not the diagrams, it’s not the infographics, it’s not the layout, it’s not even the very interesting accents of the voice-over actors. It has nothing to do with that. It definitely has nothing to […]
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Live Streaming is incredibly young and this is partly what makes it such an exciting platform. Despite only being around for a few months so far, it has already garnered a huge following and a ton of buzz across the media. So the question is: where is it likely to go from here? How can […]
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Every new technology is likely to go through some sort of growing pains before it reaches its full potential and live video streaming is no different. At the moment, apps like Meerkat and Periscope are still so small as to not present much of a threat. There are a small number of users here, so […]
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If you change your habits, you will change your results. Take that to the bank. I’m willing to bet everything on that statement. Because when you change your habits, you change the way you think, you change the way you talk, and most importantly, you change the way you behave. Listen up, people couldn’t care […]
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It’s very easy to get the impression that all marketing videos are educational in nature. After all, highly effective sales people first educate their prospects regarding the options available to them. Once the prospect feels that they understand their problem enough, then they’re more likely to trust the sales person because a true sales professional […]
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Let’s get one thing clear. One of the main reasons why your competitors probably haven’t jumped into video marketing is because of their fear of cost. Please understand that the reason why they are not cranking out one marketing video after another probably is not due to their inability to appreciate the power of video […]
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