Make no mistake search engine optimization is a very important consideration when doing video marketing. Don’t ever think that since you’re creating videos and uploading them on YouTube and other places that SEO is not a consideration. You’re only fooling yourself by thinking that way. Sooner or later, your ignorance of the importance of SEO […]
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Talk of leads is something that comes very much from more traditional business settings. A ‘lead’ is a term that specifically comes from sales and marketing and generally describes a contact that a business is going to call or email in order to try and encourage sales. But today a lot of business is conducted […]
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When it comes to businesses using technology to target and facilitate more customers, it all begins (after the brick and mortar location) with the internet. First, there were websites. Then, optimized websites…although many businesses have yet to adopt mobile-friendly website designs. Now, there are apps. Mobile apps together with smartphones have created yet another unique […]
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Remarketing is a term used in internet marketing that essentially means marketing to people who have already had some kind of interaction with your brand and who have already shown an interest in a product or service you provide. Most often, when we think of marketing, we think of increasing our brand awareness and visibility. […]
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It used to be that the only way that websites were accessed was from a desktop computer. Then, everything started shifting towards laptops because they were portable. Now, just about everyone has a mobile phone with web surfing capabilities. So, has your website been able to keep up? If not, here are some reasons why […]
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